Monday, May 16, 2011

DIY (Do it Yourself) SEO May Not be Helping You!

I've had a rash of new clients who have just updated their websites (or have new websites) and are just now discovering that their DIY SEO may be keeping their wonderful new sites from being indexed by Google. Many clients have had nothing but the best intentions to improve their websites with SEO but, unfortunately, many of the SEO strategies applied may be actually hurting the websites' rankings instead of helping.


Or, what's even more frustrating is that some clients are finding out their developers are using content management systems that need to be tweaked to get the benefits of  SEO. After paying a pretty penny to design or update a site, you would think that some problems shouldn't have to be worried about. You would think...


Some of the most common SEO problems include:

  • Mis-use of keywords (or lack of strong, relevant keywords)
  • Duplicate content
  • URLs that are not search friendly
  • Canonical issues 
If you're planning to have a website re-design or new website designed from scratch, check with us first so we can give you an idea of the SEO problems you can avoid before it's too late.

Have a great week!

Carole



3 comments:

  1. Wow its really interesting article...
    Thanks for your information really help to me...
    Thank u so much....

    Search Engine Marketing

    ReplyDelete
  2. That was really a thought provoking article. Getting the most out of social media requires techniques and knowledge as far as how you would like your business to be known in the web community. Great! software development

    ReplyDelete
  3. Agreed. A lot of our clients try to tell us what they want to rank for, even if there's no legit keyword research behind it. They're stuck on that longtail keyword and don't want anything else even IF it has 200 searches globally. Wow.

    Chicago SEO

    ReplyDelete